Writing and Content Guidelines

LIST OF WRITING AND CONTENT GUIDELINES

WRITING AND CONTENT GUIDELINES

• Writing and Content Guidelines

CONTENT GUIDELINES

• Eligible Content

STYLE GUIDELINES

STYLE GUIDE

TEXAS TECH UNIVERSITY HEALTH SCIENCES CENTER POSITIONING STATEMENT

• Proper Names in the Texas Tech University System
• First Reference
• Subsequent References
• Abbreviations

TITLES FOR INDIVIDUALS

• Academic Degrees
• Certifications
• Institutional Titles
• Courtesy Titles
• Group Designation

ABBREVIATIONS

• Name of Country
• Names of States
• Months
• Businesses Use
• Time of Day
• Events

CAPITALIZATION

• Titles
• Degrees
• Academic Subjects
• Other University-Related Issues
• Government
• Seasons and Location

NUMBERS

• General Use
• Starting a Sentence
• Percentages, Fractions, Large Numbers

PUNCTUATION

• Serial Comma
• Commas and Multiple Adjectives
• Commas in Dates
• Commas in Names
• Hyphenation
• Apostrophe for Possession
• Apostrophe for Plurals
• Composition Titles
• Quotation Marks
• Exclamation Marks

GENERAL STYLE

• Preferences and Voice
• Diversity
• Equal Opportunity/Affirmative Action Language
• Terminology
• Races and Ethnicities
• Gender-Specific Language
• Proper Gender Use

SOCIAL MEDIA

• Registering a New Social Media Page
• Updating Social Media
• Failure to comply
• New Administrators
• OP 67.03